the When LIVE in NYC

the When Live in New York City

One-man electro-rock powerhouse debuts live at Left Field Bar in NYC on April 19th

New York based producer/artist Matthew Kourie’s one-man electronic-rock project the When, makes its LIVE New York City debut at Left Field Bar87 Ludlow (btw Delancey & Broome) on Saturday, April 19 at 10 PM. the When, fuses nostalgic dark synth-tronics with grand 80′s movie scores, and seamlessly stitches alternative rock and electro-pop for a unique but infectious sound.

The live format is all about creating an experience. Kourie achieves this with mood evoking sound design, atmosphereic keyboards, masterful guitar skills and a captivating vocal delivery. He will be performing tracks from his EP “Cycles of Time” (2013), as well as new unreleased original songs, along with surprises like 80s gem “Top Gun Theme” and a rousing, electronic version of Billy Joel’s “The Downeaster Alexa”.

the When isn’t just about the music to creator, Matthew Kourie, its a “living, breathing life force”. This force is expanding with the release of “Cycles of Time” and the journey of The Living Story that plays out daily to over 5,000 eager Instagram fans, dubbed the “dreamers”. Kourie shares his hard earned perspectives in inspirational posts called “When Moments” that the dreamers have embraced and share widely on the platform.

“Cycles of Time” the new EP by the When is available now worldwide on limited edition cassette with free download of the full EP!

Show Details:

When: Saturday, April 19, 2014 at 10:00 PM

Where: LeftField Bar |
87 Ludlow, New York, NY 10002
(btw Delancey & Broome)
J/M at Essex, F at Delancey

Admission $10.00, 21+

More about the When:
theWhen is artist/producer/songwriter, Matthew Kourie’s creative outlet, a platform where he blends synth pop and dance beats with a solid rock/pop foundation. The premise is conceptual for Kourie, as theWhen is currently taking the form of music, it has other implications of fantasy storylines from the philosophical content ingrained into the guts of the concept. Dark synth-tronics and blazing guitars paint the audio landscape of his imaginary world, with a seamless stitching of various influences, from 80′s film nostalgia, modern industrial beats, 90′s alternative rock and addictive vocal melodies that span popular genres from several decades.

In 2013 The Dept Records released “Cycles of Time” and Kourie continues to work on new material for new EP due out this Summer, while performing and developing the live show.


For more information on the When point your browser to
For your copy of “Cycles of Time”, chat time with Matthew or art contact:
Melanie Rodriguez |
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